"Easter weekend was a colorful bird affair as Fox's Rio won its second consecutive weekend at the box office with an estimated $26.8 million in ticket sales, a mere 32% drop from its opening weekend. It held off newcomers Madea's Big Happy Family and the Robert Pattinson vehicle Water for Elephants to take the top spot.
Water for Elephants marked the first legitimate test of Robert Pattinson's ability to carry a film away from the Twilight franchise.Still of Christoph Waltz, Reese Witherspoon and Robert Pattinson in "Water for Elephants" (2011)
Some estimates pegged it as opening between $10 and $15 million, but the romantic drama based on Sara Gruen's novel that also stars Reese Witherspoon overperformed in opening to $17.5 million. As expected the vast majority of those who saw Water for Elephants were female.
Fourth place went to Hop which benefited from the Easter tie-in to rake in $12.5 million, an increase from its previous weekend. Hop is now guaranteed to cross the $100 million mark and is another much needed hit for Universal.
Wes Craven's Scream 4 took fifth place with $7.2 million after an unsurprising steep drop from its opening frame. The film should fade fast from theaters and then perform strongly on Blu-ray and DVD before you know it.
Rounding out the top 10 was Soul Surfer with $5.6 million, Insidious with $5.4 million, Hanna with $5.3 million and Source Code with $5.1 million.
Jake Gyllenhaal and Michelle Monaghan in "Source Code" (2011)
Insidious and Source Code are both approaching the $45 million mark and should finish their theatrical runs at or just north of $50 million". Source: www.thehdroom.com